You've built the product. Now you need the market.
Positioning that defined a category.
Built the brand, ICP, and category narrative from scratch for an AI company entering its first defined vertical.
Conversion +27% · Deal size 2x · 3x revenue growth
Read More →You're preparing to raise. Your GTM needs to back it up.
A revenue engine built for scale.
Built the full GTM function, pipeline attribution model, and board-facing narrative that led to a nine-figure acquisition.
891% growth in closed deals · $20.3M pipeline · Marketing sourced two-thirds of revenue
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You're entering a new market. The playbook that worked before isn't working now.
Full market entry in six months.
Built North American GTM from scratch, including making the call to pivot from enterprise to self-serve before committing budget to the wrong motion.
Zero to full GTM infrastructure · Enterprise to self-serve pivot
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Your sales team is losing deals they should be winning.
Competitive intelligence that changed how deals were won.
Built the intelligence framework and sales enablement that gave the commercial team a response for every competitive situation.
Win rates +32% · 16 competitor profiles · Deal size +15%
Read More →“Lila built the GTM engine that took us from early traction to a repeatable revenue motion. I handed her the keys and never had to think about it again — complete trust in her.”
Alex Zekoff
CEO